The Snoo just received a key FDA sign-off. Here's what the approval means.
The FDA classification doesn't mean the Snoo can be marketed as a way to reduce the risk of SIDS — but it can state that it's proven to keep babies sleeping on their back, which in turn has been shown to protect against SIDS.
"Just as infant seats dramatically improve car safety, we hope to dramatically improve sleep safety by keeping babies on the back and reducing risky rolling," said Harvey Karp, MD, co-founder and CEO of Happiest BabyAnother possible benefit: now that the Snoo has been deemed a medical device by the government agency, it may become a free benefit provided by many health insurance programs, much like breast pumps are now.
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