Rather than collaborating with a scandal-ridden fast-fashion company, kourtneykardash should use her influence to encourage purchasing high-quality garments, or even secondhand shopping, write DaniSButcher and theisabelb.
Kourtney Kardashian Barker announced last week that she is the fast-fashion company Boohoo’s new “sustainability ambassador.” Given Boohoo’s reputation as a fast-fashion offender, this news was ill-received, to say the least, by climate advocates.
Our society is rooted in instant gratification, demanding products and solutions built for the moment instead of longevity. Fast fashion has been packaged as an industry for Generation Z largely because of its affordability and quick turnaround to consumers, but in reality, it has led our generation to contribute to devastating cultural harms, from using slave labor to filling countless landfills.
Shein, a China-based company, is possibly the largest clothing manufacturer in the world. Forbes estimates that the company adds upward of 1,000 new designs a day, and at any given time, the designs on the Shein website have only been available for approximately three months. Rather than offering high-quality, versatile pieces, Shein encourages high closet turnover, increasing clothing waste.
Both Shein and Boohoo manufacture at least some of their products in China, and Chinese labor practices and human rights violations have been under intense scrutiny recently with the passage of the Uyghur Forced Labor Prevention Act.
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