Fashion trailblazer sets sights on seaweed

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Fashion trailblazer sets sights on seaweed
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Former fashion designer turned climate solutions innovator Sam Elsom is urging Australia to invest in our boldest and most critical new technology yet – a livestock feed with the ability to slash glob

His business Sea Forest was recently named as a finalist for the $1.9m Earthshot prize set up in 2020 by Prince William and nature documentarian Sir David Attenborough.

“Solar panels were commercialised in China. We discovered wi-fi, but it was commercialised in the US. He credits a conversation with Australia’s former chief scientist Tim Flannery in 2017 for the light bulb moment that kick started Sea Forest. While carbon dioxide might surpass methane in quantity, it’s global warming potential is up to 28 times that of carbon dioxide.

Dramatically reducing methane emissions could slow global warming within the decade. Picture: SuppliedEuropean governments have already started to implement radical measures to meet their methane reduction targets.

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