Expect Meghan Markle to begin selling stress-reducing patches on The Tig, experts say
The company offered customers a free trial, promoted an app that costs up to $49 a month, and said its products are “clinically proven to reduce stress and improve sleep.” In a hint Meghan might use the promoted app, the company said the wrist patch is a “tool to get the most clinical benefit from your NuCalm subscription,” the Daily Mail also said.
Ede told the Daily it was no coincidence that Meghan’s “strategic placement of the stress pack from a relatively new start-up company” was soon followed by an image of her on the company’s social media account. He said “it is a clear message that she is looking to build her lifestyle brand and create a platform for her followers to benefit from her experiences and the products that help her.”
“Please don’t think the alliterate one and her product placement was by accident,” Enty’s blind item said. “The photographer knew exactly what to shoot and when and where on the body. When she reactivates her website, they won’t be selling for $4 though. Think more like $40.”
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