Éric Pfrunder, one of Karl Lagerfeld’s closest creative associates with his varied photography projects, died Monday in a Paris hospital at age 74 after a long illness, his son Jasper confirmed to WWD. Services are being scheduled for Friday.
Pfrunder worked at Chanel’s fashion division from 1983 until 2019 on image creation. On Tuesday, Pavlovsky described him as “an essential and active part of the creative trio” he formed with Lagerfeld and Viard, thereby “establishing Chanel as the ultimate luxury fashion house.”Indeed, Pfrunder was forever at Lagerfeld’s elbow as the indefatigable German designer produced countless books, catalogues and advertising campaigns, in addition to couture and ready-to-wear collections.
The studio welcomed a host of models, Hollywood stars and European royalty, and Lagerfeld and Pfrunder would often set up impromptu photo studios at Chanel’s roving fashion events.
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