MSSpotlight Environment and Sustainability: Do well and do good
Big congratulations to the Manila Standard for its newest special section: “Environment and Sustainability” and its section head, long time business editor and good friend, Ray Eñano. Hats off also to the management and publisher―for satisfying the hunger of the younger generation for information on social and environment issues affecting our society.
The United Nations Brundtland Commission in 1987 defined sustainability as “meeting the needs of the present without compromising the ability of future generations to meet their own needs.”Today, there are almost 140 developing countries in the world seeking ways of meeting their development needs, but with the increasing threat of climate change, concrete efforts must be made to ensure development today does not negatively affect future generations.
The goal of a sustainable business strategy is to make a positive impact on at least one of those areas. When companies fail to assume responsibility, the opposite can happen, leading to issues like environmental degradation, inequality and social injustice. Sustainable businesses consider a wide array of environmental, economic,and social factors when making business decisions.
The overlap between social and environmental progress and financial gain is called the shared value opportunity. In other words, “doing good” can have a direct impact on your company’s ability to “do well.” Due to this opportunity, it’s clear why many businesses have adopted these practices. We are committed to nurture and empower SEs and enable their success through Sinag, one of our flagship social development programs, providing opportunities for funding technological, social and market innovations. Initially conceived as a business challenge competition in 2015, it has now evolved into a growing ecosystem of entrepreneurs, academe, mentors, investors and other intervenors who share the same goal of inclusive and sustainable growth through social entrepreneurship.
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