EXCLUSIVE: A Microsoft -owned ad company that subscribes to a left-leaning 'disinformation' group's secret blacklist for conservative media outlets has been internally flagging right-leaning websites and taking steps to defund and deplatform them.
is also deemed"false/misleading."
The data do not cite GDI. However, Xandr informed publishers in September 2022 it would start adopting GDI's exclusion list to punish content deemed"morally reprehensible or patently offensive," lacking"redeeming social value," or that which"could include false or misleading information," according to emails.
"Xandr is adopting GDI’s exclusion list," a senior Xandr employee wrote to ad groups in 2022, according to emails newly obtained by the"Domains or apps that GDI has classified as a disinformation site will be added to Xandr’s global blocklist, preventing spend to those domains or apps," the employee wrote in the email."Creatives that have domains or apps assigned to it from the blocklist will not pass Audit.
GDI has been open about the 10 websites it determines are the 10"least risky." These outlets, which all skew toward the left aside from the
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