The supermarket giant says products like red meat and other key fresh products are becoming more affordable.
Coles says the price of groceries is continuing to moderate and some fresh produce prices are falling as families are demanding better value offers from the big supermarkets.
Cucumbers, broccoli and capsicum are among the key fresh products that are decreasing in price, while the affordability of red meat is also improving, the company said. “They are looking to the supermarket to help them do more for their budget,” she said. “Across the board, customers are economising in lots of different ways.”
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