'The rampant rise of online shopping means that dealing with customer returns is no longer just a headache but threatens to be the death knell for many retailers who are simply not equipped to compete, Ashley Armstrong writes.
Retailers are bending over backwards to get customers through the door of their shops and prise open their purses – but it’s almost the reverse on the web. When a screen is involved shoppers are happy to wave their credit cards about and spend hundreds of pounds in a couple of taps; their brains fizzing from the dopamine loop of modern retail therapy.
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