“Crypto scams are like discovering fentanyl when you’ve been used to Oxy,” said coffeebreak_YT, who critiques sleazy finance gurus on his YouTube channel. “It’s a hundred times more powerful and way worse.”
project promoted by a handful of high-profile influencers, some of whom were affiliated with FaZe Clan, the wildly popular e-sports collective. Findeisen’s investigation zeroed in on one of the influencers, Frazier Kay, who promoted the Save the Kids crypto token to his followers, touting it as an investment with a vaguely defined charitable component that would “help children across the world.” Soon after the project launched, the token’s value plummeted.
When I visited Findeisen this spring, at the tidy, spare town house that he shares with his wife and two dogs, Barney and Nala, he was preoccupied with another big story. This one concerned SafeMoon, a cryptocurrency token purporting to be a “safe” investment vehicle that would nonetheless go “to the moon,” crypto parlance for a dramatic rise in valuation.
Findeisen works in front of a green screen, at a desk crowded with two monitors, a microphone, and a sound mixer. A whiteboard propped against the wall was full of scrawled affirmations: “story is king”; “trust the process.
I recognized in Findeisen the antsy feeling of sitting in your chair after having posted something big, waiting impatiently for the world to change. He scrolled quickly through the message requests in his Twitter in-box. One was from someone purporting to have information about an employee at a popular cryptocurrency exchange who was allegedly running a pump-and-dump scheme. Findeisen asked for more information. He clicked back to YouTube; his new video already had nearly two thousand views.
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