Chinese influencer dies after trying to lose 100kg at boot camp

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Chinese influencer dies after trying to lose 100kg at boot camp
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The death of a social media influencer in China has fuelled a debate over how to regulate the online industry. 9News

influencer who was trying to lose more than half her body weight as an inspiration to her followers has reportedly died while attending an intensive weight-loss boot camp in northwestern China, fuelling a debate over how to regulate the influencer industry.

She had recently posted several videos of herself undergoing intensive training exercises and shared that she weighed 156 kilograms and was trying to lose 100 kilograms. In China, as in much of Asia and the rest of the world, social media is awash with unhealthy and unrealistic trends promoting extreme weight loss.The influencer "Sanqiange" was found dead just hours after broadcasting himself taking part in a competition with a fellow influencer which involved drinking Baijiu, a Chinese spirit with a typical alcohol content of between 30 percent to 60 percent.

Other fads have seen influencers uploading selfies to show how many coins they can hold in their collarbones to show how thin they are, or trying on children's clothes to highlight their petite physiques.Recent national survey data suggests more than half of Chinese adults are now either overweight or obese, according to the Lancet, and obesity rates are expected to increase.

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