Chicago’s Funkytown Brewery wins Sam Adams collab

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Chicago’s Funkytown Brewery wins Sam Adams collab
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Back when Funkytown Brewery got its start, the three founders sought to make beer that would appeal to Black communities they felt had been shut out from the industry. Just a few short years later, they’re brewing in the big leagues.

Gregory Williams, Zachary Day, and Richard Bloomfield, of Funkytown Brewery at Pilot Project Brewing, a Logan Square"brewery incubator," on Sep. 8, 2021.

And while their Sam Adams collab will only be sold at the Samuel Adams Boston Taproom, the opportunity to spread the word about Funkytown was huge, they said. After the trio met in grade school, they attended college together at Grambling State University, a historically Black college in Grambling, Louisiana. They drank cheap beer with their fellow collegians, but eventually graduated into craft beer.

“They were genuinely curious, though, like , ‘Why y’all drink that? What does it taste like?’” Williams said. “And we wondered why they had such an adverse response to it.”

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