AB InBev is testing an alcohol-free version of Budweiser and expects the trend of alcohol-free drinks to continue.
Sales of nonalcoholic booze are on the rise — and it reveals a dark truth about social-media surveillance culture
AB InBev CEO Carlos Brito name-checked low- and no-alcohol beer as a crucial global trend in a call with investors on Thursday. "I think for sure the US will follow that trend," towards less boozy or alcohol-free beers, Brito said. AB InBev has been testing Budweiser 0.0 — a 0% ABV version of the iconic brand — in certain American markets.from Berenberg Research found that respondents in their teens and early 20s were drinking over 20% less per capita than millennials — who drank less than baby boomers and Gen Xers — did at the same age.
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