The BMW Vision Neue Klasse is a thinly-veiled EV concept that will enter production in 2025, bringing with it a new design direction for the brand
Perhaps the biggest throwback is the low beltline and large glass area – two factors that are bound to improve visibility and usability. The aforementioned beltline ends in BMW’s traditional “Hofmeister Kink,” while E Ink elements in the lower portion of the side windows also feature in the exterior welcome sequence.
Cowhide has been shunned in an effort to improve the car’s carbon footprint, and we’ll just assume that chrome is more resource-intensive to produce than we thought. Either that or the designers thought it was a bit too old hat . Panoramic Vision takes traditional infotainment a step further. It projects information at a height perfectly matched to the driver across the entire width of the windscreen. In driving situations, thePower And Efficiency
The overarching goal? Delivering solid performance while upping the ante in terms of efficiency. But the big question remains: can BMW’s next crop of vehicles balance these advancements without losing the driving pleasure the brand is known for? The answer to that one remains to be seen.Production of the first Neue Klasse EV will commence in 2025 at Debrecen, Hungary.
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