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In a concerted effort to counter the formidable social media presence of former President Donald Trump, President Joe Biden’s SuperPAC, Future Forward USA Action, is amassing millions of dollars.Backed by tech luminaries like Facebook co-founder Dustin Moskovitz and LinkedIn founder Reid Hoffman, the Palo-Alto-based Super PAC is raising at least $10 million.
In May, Future Forward collaborated with Democratic groups Way to Win and Hub Project to host “Trending Up,” a three-day event in Washington, DC, attracting 140 influencers. This gathering was part of a broaderSince the Biden campaign officially joined TikTok in February, it has posted over 200 times, amassing just over 380,000 followers.
The Republican National Committee and major conservative media outlets have been prolific in churning out videos that exploit concerns about Biden’s age. These clips often deceptively edit footage to make Biden appear disoriented, a tactic the White House and Democrats have dubbed “cheap fakes.” As the 2024 election looms, the digital battlefield is set to play a critical role, with both sides ramping up their efforts to sway voters through the powerful medium of social media.
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