The company, which runs roughly 870 locations, said Thursday that the closureswill take place throughout the rest of 2019
Party City announced it will permanently shutter 45 of its stores amid a helium shortage that had literally deflated its balloon sales, although the company does not blame the closures on that sinking supply.
“This year, after careful consideration and evaluation of our store fleet, we’ve made the decision to close more stores than usual in order to help optimize our market-level performance, focus on the most profitable locations and improve the overall health of our store portfolio,” he said. According to Gasworld.com, a trade publication, about 75% of the world’s helium is produced by three sources: Texas’ National Helium Reserve, Wyoming’s ExxonMobil plant and Qatar’s Ras Laffan Industrial City.
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