James Cameron’s blockbuster follow-up “Avatar: The Way of Water” has reached $2 Billion in worldwide ticket sales after only six weeks of release.
It joins the rare company of “Avatar,” “Avengers: Endgame,” “Titanic,” “Star Wars: The Force Awakens,” and “Avengers: Infinity War” as the sixth movie in history to cross the coveted milestone and the first in epidemic times. Three of the six highest-grossing films of all time were created by Cameron. He is the only director whose three films have grossed over $2 billion.
“The Way of Water” has now successfully achieved the high standard that Cameron set for himself before the movie’s debut: He claimed in an interview with GQ that “Avatar 2” represents “the worst business case in movie history” since it must rank among the top three or four grossing films of all time in order to make a profit.
The long-awaited sequel to “Avatar,” which debuted in 2009, was very well received when it was finally released in December. Similar to the original, IMAX and 3D screens, and recurring patrons from all age groups and demographics, have skyrocketed ticket sales. One of the most expensive movies ever, “The Way of Water” cost around $460 Million to make and advertise after Disney, which acquired 20th Century Fox in 2019, absorbed the rights to “Avatar.
With a total gross of $2.9 billion, the first “Avatar” continues to hold the record. With $2.79 billion, “Avengers: Endgame” comes in second place, closely followed by “Titanic,” which was also helmed by Cameron, and has earned $2.19 billion to rank as the third-highest-grossing film of all time. Before this, many have wondered if “The Way of Water” will even be able to touch the Billion dollar mark considering the lack of a “cultural or influential footprint”.One of the influences of “Avatar” was the rush to capitalize on the 3D craze: from Pandora’s vast and colorful forest to Na’vi’s skin texture, each and every frame was eye candy. It’s simple to overlook how visually stunning that movie was more than ten years later—and just a few filmmakers ever used the technology well.
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