KUCHING: Sape or sampe, the traditional lute of the Orang Ulu community of Sarawak, has been chosen to be featured at the Asian Games Museum in Hangzhou, China, among other cultural crafts from Malaysia.
Proton Edar Sdn Bhd Deputy Director of Marketing and Network Support Steven Zhou Qi said the national automotive company is driving the initiative to promote the traditional musical instrument globally as part of its effort to boost Malaysia’s tourism sector post-Covid-19.
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