AR/VR headset market witnesses continued decline in Q2 2023, hopes for a rebound in 2024

AR/VR headset shipments decline for the 4th quarter; Q2 2023 down 44.6% YoY. Potential revival in 2024 with new releases like Apple's Vision Pro.

headset industry experienced its fourth consecutive quarter of decline, with global shipments dropping by a substantial 44.6% compared to the previous year, according to data from the International Data Corporation .The report also predicts that total shipments for 2023 will only slightly surpass those of 2017, reaching 8.5 million units, indicating a prolonged period of stagnation in the market.

Meta continues to dominate the market with a 50.2% share, followed by Sony and Pico with 27.1% and 9.6%, respectively, both of which have seen their market share increase since Q2 of the previous year. XReal and DPVR lag behind with marginal market shares just above 2%. While the industry is currently in a subdued state, the launch of Apple’s Vision Pro AR/VR headset at this year’s Apple WWDC has generated significant excitement and speculation about a potential revival of the

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