Most people might think a VR startup’s biggest fear would be a massive multi-trillion-dollar global company entering their space and completely dominating it ...
But Konttori is also eager to see what quality devices can do in everyday life for consumer applications.
Which doesn’t mean taking over the job that phones do. Phones are instant-on — or never off — and good at immediate notifications, multi-tasking in multiple apps over a short period of time. They’re also perfect for supplying the next thing you need: a ticket for an event or flight, a notification about a calendar item, a tweet, or a search for a quick fact. Kontorri feels the same way about laptops, that they won’t be replaced by VR or mixed reality devices.
Even if so, however, it’s hard to see how with a rumored $3,000 price point it’s going to be able to achieve that, or if Meta’s just-announced $500 Quest 3 will hit the sweet spot.slumped 21% in 2022 "Sony's new PSVR2 and Apple's foray into the space will help drive additional volume while new devices from Meta and Pico expected towards the end of 2023 will build momentum for VR in 2024,” says Jitesh Ubrani, a research manager at IDC. “Meanwhile, on the AR front, consumer facing brands such as Xiaomi, Oppo, and TCL are all expected to drive consumer awareness for the category over the source of the next 6-18 months.
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