Anti-vaxers are winning the war on social media. What's the CDC going to do about it?

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Anti-vaxers are winning the war on social media. What's the CDC going to do about it?
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Anti-vaxers are winning the war on social media. What's the CDC going to do about it? by elizcohencnn

Concerned that anti-vaccination activists are winning the war on social media, advisers to the US Centers for Disease Control and Prevention say public health authorities need to figure out how to fight back.

"Have we done enough? I think the answer to that is no," said Patricia Stinchfield, a pediatric nurse practitioner and a liaison representative to the CDC's Advisory Committee on Immunization Practices. While anti-vaxers were once considered fringe, there are now dozens of anti-vaccine groups on Facebook trying to convince parents of various untruths, such as that vaccines cause autism.

How vaccines stop diseases like measles 01:26It's unclear whether the agency itself thinks public health needs to up its social media game. A representative declined an interview, instead issuing this statement: "Parents have many questions about vaccines and are seeking answers. There is a lot of information about vaccines available, unfortunately, some of the information about vaccines is inaccurate.

The babies of the women who had access to that social media site were more likely to be fully vaccinated at 6 months old than the babies of the women who didn't have access to that site. It was just one study, but the advisers said it indicates that there is a way to win the social media war. "A silver bullet doesn't exist out there," said Zahn, medical director of the Division of Epidemiology and Assessment for the Orange County Health Care Agency in California.

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