Alexander McQueen designates Seán McGirr as new creative director

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Alexander McQueen designates Seán McGirr as new creative director
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Irish-born, London-based successor to Sarah Burton continues pattern of brands promoting or poaching talent

Alexander McQueen

While McGirr is somewhat of a neophyte in the fashion press, he comes with a prestigious CV. A graduate of Central Saint Martins, most recently he worked at JW Anderson where he oversaw ready-to-wear. “We are delighted to welcome Seán McGirr as creative director,” said the brand’s CEO, Gianfilippo Testa, in a statement. “With his experience, personality, and creative energy, he will bring a powerful creative language to Alexander McQueen while building on its unique heritage.

While Kering does not disclose sales figures for McQueen, sources say that after strong growth prior to 2020, more recently its performance has slowed.

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