British streamer ITV is taking a page from “The Bachelor” and realizing that if there’s one thing that can revive a show’s ratings, it’s a familiar face.
for viewers overseas, notably in the U.K., spawning more than 20 iterations in different countries since the British series started in 2015.
But the Season 10 finale, which aired Monday, continued a pattern of declining ratings and attracted a mere 1.3 million viewers — down from 2.9 million for last summer’s season finale.and realizing that if there’s one thing that can revive the show’s ratings, it’s a familiar face. For the “Love Island” winter 2024 show, the beloved British broadcaster is reportedly giving former contestants a chance to lace up their bikini strings and step back into the villa.
After a period of lackluster ratings, “Love Island U.K.” is raising the stakes with an all-star season of reality alums.The hit matchmaking show has been a reality staple since 2015, ostensibly incentivizing contestants to find love for a $50,000 prize.
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