A Contrarian Retailer’s Challenge to Tech-Obsessed Investors

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A Contrarian Retailer’s Challenge to Tech-Obsessed Investors
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Heard on the Street: Primark is one of the last major clothing chains that doesn’t sell online. It will be a useful measure of whether aversion to store-based retail is overdone.

The Covid-19 outbreak and subsequent store closures have made web sales key for clothing companies.

The pandemic is on track to compress five years of online share gains into one: E-commerce will count for 23% of apparel spending in Europe this year, up from 18% in 2019, according to Bernstein analyst Aneesha Sherman. Investors have piled into the...

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