'If you don't know, now you know.'
were originally made in 2017 to commemorate the iconic Brooklyn rapper’s 45th birthday but have remained under tight lock and key—until now. The design pays homage to the both Biggie Smalls legendary rhymes and his personal style. The kicks are anchored by a muted black with red accents throughout. On the tongue, you’ll find a silhouette of the rapper and iconic phrases from his lyrics, including “It was all a dream” and “If you don’t know, now you know”—both from his hitLP.
“We are thrilled that the Jordan Brand and the Christopher Wallace Memorial Foundation have entrusted Sotheby’s with these exclusive pairs of sneakers honoring the legacy of The NOTORIOUS B.I.G. as part of the Jordan Year 2023 celebration,” Brahm Wachter, head of streetwear and modern collectibles at Sotheby’s, said in a statement.
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