2023 Latin American Music Awards Reach 5.1 Million Viewers With Univision Debut

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2023 Latin American Music Awards Reach 5.1 Million Viewers With Univision Debut
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The 2023 LatinAMAs reached 5.1 million viewers after airing for the first time on Univision since its 2015 debut on Telemundo.

Becky G accepts the Song of the Year award onstage during the 2023 Latin American Music Awards at MGM Grand Garden Arena on April 20, 2023 in Las Vegas.The 2023 Latin American Music Awards — which aired for the first time on the Univision Network since its debut on Oct. 8, 2015, on Telemundo — reached a cumulative audience of 5.1 million total viewers 2+,Univision’s inaugural event, which took place April 20 at the MGM Grand Garden Arena in Las Vegas, averaged 2.

“The success of this year’s Latin AMAs is a testament to the strength of our network portfolio, and our ability to deliver on what moves our audiences — music, and quality live entertainment,” said Ignacio Meyer, president U.S. networks, TelevisaUnivision, in a statement.

Additionally, the awards ceremony that was hosted by Clarissa Molina, Galilea Montijo, Julian Gil, and Natti Natasha became the No. 1 program on all of TV, regardless of language during primetime with U.S. Hispanics among total viewers 2+, adults 18-49 and Adults 18-34. Univision finished as the No. 1 broadcast network and No. 2 overall for the entire night, outperforming ABC, CBS, NBC, FOX, The CW, and Telemundo among adults 18-49 and adults 18-34.

Under the theme “Somos un Movimiento” , the 2023 Latin AMAs also had a strong social media presence, ranking as the most social TV program with 6.0 million total interactions across Facebook, Instagram, Twitter, and YouTube combined — nearly doubling figures of the 2022 edition. The awards show featured musical acts such as Anuel AA, Becky G, Peso Pluma, Wisin, Carlos Vives, Manuel Turizo, Danna Paola, Grupo Frontera, and Chiquis, to name a few. Karol G was the big winner of the night, taking home eight awards including artist of the year. Bad Bunny, on the other hand, won album of the year forDaily newsletters straight to your inbox

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